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Contemporary and historical examples of semi subliminal and manipulative advertising in Camel cigarette advertising and packets. The Joe Camel advertising campaign ended in 1997 after the Federal Trade Commission accused it of targeting minors and attracting underage smokers. Soon after, R.J. Reynolds Tobacco Company (RJR) chose to stop Walk a mile for cigarettes? Sounds like a challenge! But only if it's for Camel, the tastiest smoke in the desert. Sex Sells img3766

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