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The FDA's menthol ban and the 'moral dilemma' of marketing to Black customers WHYY The FDA's Menthol Cigarette Ban Is a 'Racial Justice' Issue, but Not in the Way Its Supporters Mean Pushing Cool: Big Tobacco, Racial Marketing and the Untold Story of the Menthol Cigarette' WHYY For decades, Big Tobacco has engaged in targeted marketing of menthol cigarettes to African Americans, who suffer high rates of tobacco related death and disease. Menthol makes cigarette smoke less harsh (but just
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